Astro Gaming X Foot Patrol
We were bought on board by the agency Breaks to help them bring to life their concept for the release of Astro Gamings new headset launch, a collaboration with Foot Patrol.
The concept was to use the much-recognised visual language of video games to communicate the products elite features as well as incorporating highly technological gadgets that players encounter in-game to show the headset being created over the course of the video.
We built both versions of the headset as detailed 3D models as well as other bespoke models to bring the concept to life. Throughout the video we see these models transform and warp into the latest headset, integrating UI to further demonstrate the link between the headset and the world of gaming. The 30 second version of the video was teased by three additional videos as well as proving still imagery for use in store and online.
